Munro Partners' Qiao Ma reveals AI investment strategy

Qiao Ma has a simple test for spotting the investment opportunities that will define the next decade. Take the technology apart and see what’s inside.

David Rogers

Munro Partners' Qiao Ma reveals AI investment strategy

October 19, 2025
Qiao Ma has a simple test for spotting the investment opportunities that will define the next decade. Take the technology apart and see what’s inside.
Read Transcript

Qiao Ma has a simple test for spotting the investment opportunities that will define the next decade. Take the technology apart and see what’s inside.

Early in her career at Coatue Management, one of the world’s largest growth equity funds in its day, Ma and her colleagues literally dismantled an iPhone 4. They bought shares in the companies making the components and they shorted the companies that stood to lose out.

“It was the most visceral confirmation when you actually hold the phone,” Ma recalls. “Before that, it’s all supply chain rumour.”

The team owned Apple stock. They owned the Apple component suppliers. And they bet against smart phone casualties like BlackBerry, Nokia and Kodak.

It was early last decade and the world was shifting from personal computers to mobile phones. Now a lead portfolio manager of the Munro global growth small and mid cap fund, Ma learnt a crucial lesson: structural change creates fertile ground for investors.

“When you see a massive sea change you participate, and you participate in a smart way,” she says. Today, Ma believes we’re in year three of another defining shift: the AI era.

She’s applying the same logic she used with that iPhone.

“We break apart the Nvidia rack,” she says, referring to the server systems that power AI. “These are the winners that come out of the rack.”

If Nvidia is the kingpin of AI infrastructure — like Apple was for smartphones — investors need to understand what Nvidia’s chips require. The answer: networking, data centres and power.

That leads Ma to invest in energy efficiency chips, cooling systems, nuclear power and gas turbines. These are the structural changes she can see clearly at this point in time.

But, she’s equally clear about what she doesn’t know.

Recent mega-deals involving AMD and Broadcom have sparked fierce debate about who will win in AI computing. Ma isn’t rushing to place bets on them just yet.

“There are just unknowns,” she says. “There’s too much of a binomial risk to go invest in that area. I’m going to watch until they announce the design wins, and then I can work out who else is going to win.”

This patience comes from watching technology giants navigate near-death experiences. Ma started her career when Facebook was a mid-cap company and Google bounced between $US100bn and $US200bn in market value. Nvidia was barely worth $US1bn.

“The Magnificent 7 were un-magnificent for a good part of their lives,” she says. “Every two years there was an ‘oh my God, it’s game over’ moment for all of them.”

When Facebook bought Instagram and WhatsApp, shareholders hated the deals.

Nvidia faced existential threats about 10 times over the past decade. Ma watched how founders and management teams made bold bets and used their advantages to survive.

She credits her mentors at Coatue, a so-called Tiger Cub fund started by alumni of Julian Robertson’s legendary Tiger Management. Ma’s Christmas dinners with Robertson, a legend of modern investing, were nerve-wracking affairs where he would quiz fund managers on stocks and poke holes in their theses.

That rigorous approach shaped her view that finding tomorrow’s mega-caps at an early stage “is basically the most profitable and rewarding thing you can do as an investor.”

But, Ma is happy to admit that many of the mega-caps of 2035 haven’t been born yet.

“The internet came along in 1993, but Google was not started until 1998,” she says. “We had iPhones in 2007, but Uber was not founded until 2010.”

The pattern suggests $US100bn companies will emerge from AI technology, but it’s still too early to know which ones. That uncertainty doesn’t worry Ma. In fact, she welcomes it.

“I love the debates in the industry, because frankly, the debates are what create the opportunity,” she says. “The more people that go around and say ‘this is a bubble, this is not going to happen’, the more time we have to properly do the research.”

One advantage for today’s investors: younger analysts who are “AI natives” and understand new technologies aren’t a fluke, but a way of life. Ma saw this during Facebook’s early days when younger fund managers grasped social networking better than their elders.

At Munro Partners, her team includes young analysts for precisely this reason. The firm launched its small and mid cap fund two years ago to capture the decade-long AI shift.

This article was originally posted by The Australian here.

Licensed by Copyright Agency. You must not copy this work without permission.

Qiao Ma has a simple test for spotting the investment opportunities that will define the next decade. Take the technology apart and see what’s inside.

Early in her career at Coatue Management, one of the world’s largest growth equity funds in its day, Ma and her colleagues literally dismantled an iPhone 4. They bought shares in the companies making the components and they shorted the companies that stood to lose out.

“It was the most visceral confirmation when you actually hold the phone,” Ma recalls. “Before that, it’s all supply chain rumour.”

The team owned Apple stock. They owned the Apple component suppliers. And they bet against smart phone casualties like BlackBerry, Nokia and Kodak.

It was early last decade and the world was shifting from personal computers to mobile phones. Now a lead portfolio manager of the Munro global growth small and mid cap fund, Ma learnt a crucial lesson: structural change creates fertile ground for investors.

“When you see a massive sea change you participate, and you participate in a smart way,” she says. Today, Ma believes we’re in year three of another defining shift: the AI era.

She’s applying the same logic she used with that iPhone.

“We break apart the Nvidia rack,” she says, referring to the server systems that power AI. “These are the winners that come out of the rack.”

If Nvidia is the kingpin of AI infrastructure — like Apple was for smartphones — investors need to understand what Nvidia’s chips require. The answer: networking, data centres and power.

That leads Ma to invest in energy efficiency chips, cooling systems, nuclear power and gas turbines. These are the structural changes she can see clearly at this point in time.

But, she’s equally clear about what she doesn’t know.

Recent mega-deals involving AMD and Broadcom have sparked fierce debate about who will win in AI computing. Ma isn’t rushing to place bets on them just yet.

“There are just unknowns,” she says. “There’s too much of a binomial risk to go invest in that area. I’m going to watch until they announce the design wins, and then I can work out who else is going to win.”

This patience comes from watching technology giants navigate near-death experiences. Ma started her career when Facebook was a mid-cap company and Google bounced between $US100bn and $US200bn in market value. Nvidia was barely worth $US1bn.

“The Magnificent 7 were un-magnificent for a good part of their lives,” she says. “Every two years there was an ‘oh my God, it’s game over’ moment for all of them.”

When Facebook bought Instagram and WhatsApp, shareholders hated the deals.

Nvidia faced existential threats about 10 times over the past decade. Ma watched how founders and management teams made bold bets and used their advantages to survive.

She credits her mentors at Coatue, a so-called Tiger Cub fund started by alumni of Julian Robertson’s legendary Tiger Management. Ma’s Christmas dinners with Robertson, a legend of modern investing, were nerve-wracking affairs where he would quiz fund managers on stocks and poke holes in their theses.

That rigorous approach shaped her view that finding tomorrow’s mega-caps at an early stage “is basically the most profitable and rewarding thing you can do as an investor.”

But, Ma is happy to admit that many of the mega-caps of 2035 haven’t been born yet.

“The internet came along in 1993, but Google was not started until 1998,” she says. “We had iPhones in 2007, but Uber was not founded until 2010.”

The pattern suggests $US100bn companies will emerge from AI technology, but it’s still too early to know which ones. That uncertainty doesn’t worry Ma. In fact, she welcomes it.

“I love the debates in the industry, because frankly, the debates are what create the opportunity,” she says. “The more people that go around and say ‘this is a bubble, this is not going to happen’, the more time we have to properly do the research.”

One advantage for today’s investors: younger analysts who are “AI natives” and understand new technologies aren’t a fluke, but a way of life. Ma saw this during Facebook’s early days when younger fund managers grasped social networking better than their elders.

At Munro Partners, her team includes young analysts for precisely this reason. The firm launched its small and mid cap fund two years ago to capture the decade-long AI shift.

This article was originally posted by The Australian here.

Licensed by Copyright Agency. You must not copy this work without permission.

Disclaimer: This material has been prepared by The Australian, published on Oct 19, 2025. HM1 is not responsible for the content of linked websites or content prepared by third party. The inclusion of these links and third-party content does not in any way imply any form of endorsement by HM1 of the products or services provided by persons or organisations who are responsible for the linked websites and third-party content. This information is for general information only and does not consider the objectives, financial situation or needs of any person. Before making an investment decision, you should read the relevant disclosure document (if appropriate) and seek professional advice to determine whether the investment and information is suitable for you.

facebook
linkedin
All
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
November 15, 2024

Howard Marks and Sohn’s big stars reveal seven rules for investing

Among the stock picks and stunts at the Sohh Hearts & Minds event, Howard Marks and Nick Moakes provided investors with long-term rules for playing markets.

Read More
November 15, 2024

Sohn ASX stock pick: Ellerston Capital’s Chris Kourtis backs Perpetual

Chris Kourtis has put his biggest bet on embattled Perpetual – picking one of the most hated stocks on the ASX – that he believes will soon be the ‘cheapest listed asset manager of scale in the universe’.

Read More
Markets will have to adjust to a world in which a new Donald Trump presidency will continue to ‘bash’ Xi Jinping’s China. Picture: AFPMarkets will have to adjust to a world in which a new Donald Trump presidency will continue to ‘bash’ Xi Jinping’s China. Picture: AFPMarkets will have to adjust to a world in which a new Donald Trump presidency will continue to ‘bash’ Xi Jinping’s China. Picture: AFPMarkets will have to adjust to a world in which a new Donald Trump presidency will continue to ‘bash’ Xi Jinping’s China. Picture: AFP
November 15, 2024

Sohn investors position for bullish but bumpy Trump ride

Australia and the rest of the world must adjust to a new Trump presidency that will deliver an expected bull market but also disruption, with the leader in waiting prepared to “create pain” to get his way.

Read More
November 15, 2024

Sohn stock picker experts name best shares to invest in for year ahead

‍Don’t overlook down and out silver miners, legacy skincare brands ready for a revival and a big financial company suffering from a severe case of shareholder wealth destruction.

Read More
November 15, 2024

Sohn: NYSE-listed Estee Lauder’s Northcape Capital pick

Northcape Capital’s Fleur Wright this gives a rare opportunity to buy a high quality company at an attractive price.

Read More
Mike Novogratz, CEO of Galaxy Digital. Photo: Jutharat Pinyodoonyachet/BloombergMike Novogratz, CEO of Galaxy Digital. Photo: Jutharat Pinyodoonyachet/BloombergMike Novogratz, CEO of Galaxy Digital. Photo: Jutharat Pinyodoonyachet/BloombergMike Novogratz, CEO of Galaxy Digital. Photo: Jutharat Pinyodoonyachet/Bloomberg
November 9, 2024

Galaxy Digital CEO Mike Novogratz believes bitcoin will hit $US100k

Bitcoin’s bounce to record highs in recent days is only the beginning of a fresh surge higher for cryptocurrency, says US billionaire Mike Novogratz.

Read More
November 6, 2024

Why this New York hedge fund manager sees opportunity in European stocks

Influential New York-hedge fund manager Ricky Sandler will turn to Europe for his next stock pick.

Read More
November 5, 2024

Antipodes’ Ross says short-term wealth hinges on US election

The portfolio manager says defensive stocks pose a bigger risk than the magnificent seven for investors that are overexposed to the American sharemarket.

Read More
Antipodes Partners portfolio manager Vihari Ross: ‘We ask where the overvaluation is and where the opportunity is.’ Picture: John FederAntipodes Partners portfolio manager Vihari Ross: ‘We ask where the overvaluation is and where the opportunity is.’ Picture: John FederAntipodes Partners portfolio manager Vihari Ross: ‘We ask where the overvaluation is and where the opportunity is.’ Picture: John FederAntipodes Partners portfolio manager Vihari Ross: ‘We ask where the overvaluation is and where the opportunity is.’ Picture: John Feder
November 5, 2024

Concentration risk key for investors: Antipodes Partners’ Vihari Ross

The concentration risk in global stock indexes that has built up during the strong rise over the past year must now be a key consideration for global investors, according to Vihari Ross.

Read More
November 5, 2024

The fundie betting big on China – with help from AI

Mr Mehta is sticking to his well-worn strategy: he’s hunting for companies across Asia that aren’t battling intense competition and have management teams focused on costs, cash generation and high payouts to shareholders.

Read More
Beeneet Kothari is ready to shock the Sohn Hearts & Minds event.Beeneet Kothari is ready to shock the Sohn Hearts & Minds event.Beeneet Kothari is ready to shock the Sohn Hearts & Minds event.Beeneet Kothari is ready to shock the Sohn Hearts & Minds event.
October 29, 2024

Why this fundie wants you to ‘wince’ at his stock picks

When fund managers come to pitch their favourite stock at the annual Sohn Hearts & Minds conference, there are two ways they can go: they can play it safe, or they can take a risk and shock the room.

Read More
October 27, 2024

IFM Investors’ Rikki Bannan backs small cap investments to rebound after mixed performance

IFM Investors executive director Rikki Bannan believes this year could be a good one to invest in some select small cap stocks.

Read More
October 22, 2024

Meet the 2024 Conference Managers

Following a global search, the Conference Fund Manager Selection Committee is pleased to share eleven new managers for 2024.

Read More
October 21, 2024

Chris Kourtis is on a winning streak. Here’s his next ASX pick

Chris Kourtis of Ellerston Capital thinks he’s found another winner and thinks it’s the last chance to have a bite at the cherry before the strategy plays out.

Read More
October 14, 2024

Alex Pollak champions rewards of disruptive investment

Alex Pollak’s funds management company Loftus Peak rode the Nvidia wave and he is now looking at more opportunities in disruptive industry stocks.

Read More